Sales Excellence – improving margin, volume and market share through a value-based approach

You will achieve

  • Higher margins through better prices
  • Focus on customer benefits instead of product features
  • Clear differentiation from competitors
  • Stronger customer loyalty
  • Higher profit rates
  • Shorter sales cycles through targeted messages

Representative results

0
Margin increased
0 x
higher win rate
0
Increased average transaction size

What we deliver

  • Clear, actionable value propositions and guidelines for value-oriented sales
  • Tailor-made training and coaching programs
  • Integrated tools and templates in CRM (e.g. ROI calculator)
  • Integrated value communication in offers and negotiation training for employees

How we do it

  • Identification of customer needs and key value drivers
  • Development of value propositions for target segments
  • Integration of value-based sales into communication and offers as well as training of the sales teams
  • Promotion of cross-functional cooperation (sales, marketing, etc.)